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Unreasonable Risk.  How to Avoid Cancer from Cosmetics and Personal Care Products: The Neways Story. 
by Samuel S. Epstein, M.D.

Published by: Environmental Toxicology, Chicago, Illinois 2001.
Price: $22.95

This book explains how to recognize carcinogens on product labels, boycott such products, and shop for safe alternatives from non-mainstream industries and thus reduce your avoidable risks of cancer. This is critical as we are losing the winnable war against cancer, which now strikes nearly one in two men and one in three women in their lifetimes.


  • According to recent daily use estimates, three personal care products are used on infants and children, men use ten personal care products, and women use six cosmetics and 13 personal care products; some products are used several times daily.
  • Assuming mainstream industry products each contain only two carcinogens, this results in daily exposures to six different avoidable carcinogens for infants and children, 20 for men, and 38 for women.
  • While ingredients are listed on product labels, there is no warning as to the cancer risks from any of these ingredients.
  • It is UNTHINKABLE that women would knowingly inflict such exposures on their infants and children, let alone on themselves, if products routinely used were labeled with explicit warnings of cancer risks.
  • It is UNBELIEVABLE that the powerful multibillion dollar global mainstream industries continue to inflict such risks on unsuspecting consumers, especially as safe alternative products are available.
  • It is equally UNBELIEVABLE that regulatory agencies worldwide still deny citizens their inalienable right-to-know of information on avoidable cancer risks from common consumer products.
  • It is even more UNBELIEVABLE that the "charitable" American Cancer Society and federal National Cancer Institute and "cancer establishments" worldwide remain recklessly silent and fail to advise consumers, Congresses and Parliaments, of the scientific evidence for these avoidable cancer risks.

Samuel S. Epstein, M.D.
Cancer Prevention Coalition
c/o University of Illinois at Chicago
School of Public Health, MC 922
2121 W. Taylor St.
Chicago, IL 60612

ph. 312-996-2297

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